2005-01-06
PRESENT: Deputy Mayor Maggie Houlihan, City Manager Kerry Miller, Cristina Chacon, Kathryn Gould, Keith
Turner, Sherry Smoot, Cyd Shaw, Peder Norby, Paula Kirpalani, Kathleen McMillen Lees, Davielle Huffman,
Artlene Rosado, John Mcisaac, Christie Kramer-Levander, Mary Fran Riggs, Charlie Mcintire
CALL TO ORDER - INTRODUCTIONS
Council Member Houlihan called the meeting to order at 8:40 a.m. Self-introductions were made.
APPROVAL OF MINUTES - DECEMBER 2~ 2004 MEETING
Committee Consensus to approve the minutes of the December 2, 2004 meeting.
ORAL COMMUNICATIONS
None.
REGULAR AGENDA
1. Snb-committee Reports
. ALONG THE EL CAMINO REAL PROGRAM
Objective: Re-create and install the original mission-style bells along El Camino Real and Hwy 101.
The sub-committee's first priority is to work with the City to identify the sites for the bells.
Committee Members: Chairperson Keith Turner, Deputy Mayor Dan Dalager, Peder Norby, and
Rob Blough (as staff liaison).
Keith Turner reported that the subcommittee was working on Issues and procedures for the
installation of the mission bells.
· ENHANCEMENT OF THE VISITORS CENTER
Objective: Develop a working plan with the goal of enhancing and improving the Visitors Center's
current location, its programming, and its effectiveness.
Committee Members: Keith Turner, Sherry Smoot, Peder Norby, Arlene Betti, Jim Clark, Julian
Duval, and Richard Phillips (as staffliaison).
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Minutes of the January 6, 2005 Encinitas Cultural Tourism Committee
Sherry Smoot reported that the staff at the Visitors Center was continuing with the plans to improve
visitors' accommodations with hotel reservations, car rentals, and by providing Internet service.
· CULTURAL TOURS/GARDEN TOURISM (Tours will rotate each year)
Objective: Promote and preserve the floral and historical cultures within the City through the
Encinitas Flower Celebration tours (which include the Garden Tour, the Flower Tour, and the
Encinitas Historical Tour with each tour occurring annually on a rotational basis), the America in
Bloom Competition, the National Wildlife Federation Backyard Habitat Program and the Community
Wildlife Habitat Program, and other community-wide events.
. GARDEN TOUR - MAY 21, 2005
Committee Members: Chairperson Nan Sterman, Chuck Ades, Heather Callaghan, Jean
Coopersmith, Carolyn Cope, Edgar Engert, Juli Gillett, Davielle Huffman, Peder Norby, Arlene
Rosado, Sanford Shapiro, Keith Turner, and Evelyn Weidner.
Davielle Huffman reported that the Garden Tour, scheduled for May 21, 2005, now had twenty
confirmed participating gardens. The theme for the garden tour would be "Eclectic Encinitas in
Bloom." Issues such as ticketing price and staging areas were still being worked on.
. AMERICA IN BLOOM COMPETITION-ESTIMATED TIME-FRAME: SPRING,
2005
Committee Members: Chuck Ades.
Arlene Rosado reported that she was gathering information that would be compiled and placed in to
the judges' handbooks. Ms. Rosado indicated that the group was seeking volunteers to help plan
the judges' tour.
. CERTIFIED WILDLIFE HABITAT COMMUNITY- TIME-FRAME: ON-GOING
EFFORTS
Committee Members: Davielle Huffman, Chair, Chuck Ades, Mark Huffman, Melanie
Schwab, and Christina Simokat.
Davielle Huffman reported that the group's most important goal at this time was working on the
certification of the individual backyard habitats. She also reported that public workshops would be
planned for the future.
. HISTORY WITHOUT WALLS
Objective: Coordinate, encourage, and publicize historical preservation, and develop an Internet
accessible "history at your fingertips" database.
Committee Members: Jim Clark, Carol Jensen, Lois Sunrich, Christie Kramer, Kenneth Hayward, Mike
Dillon, Billy Stem, and Mayor Houlihan.
Council Member Maggie Houlihan reported that Billy Stern was continuing his efforts to create an
Internet website. The subcommittee was looking into grants to help with funding. The group's
goal was to have a website running by the end of the year.
Cultural Tourism Committee
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Minutes of the January 6, 2005 Encinitas Cultural Tourism Committee
· ENVISION ENCINITAS (NEA GRANT PROJECT)
Objective: Engage the arts groups, business groups, and the residents of Encinitas in a coordinated
effort to create a "marketing brochure and website" that would promote business tourism and cultural
arts within the City.
Committee Members: Chairperson Cristina Chacon, Kathleen Lees, Keith Turner, Peder Norby, and
Kathryn Gould.
Cristina Chacon indicated that a presentation would be given at the next meeting regarding all of
the information that was obtained at the workshops.
. LEUCADIA 101 IMPROVEMENTS
Objective: Work with the Leucadia Mainstreet Association and the Planning Department to help
identify the first phase of improvements and the nature of the improvements that would be contemplated
in that phase; be proactive with the planning process and report back to the Cultural Tourism
Committee.
Committee Members: Paula Kirpalani, Peder Norby, Cris Hicks, Rachelle Collier, Charlie Marvin,
Patrick Murphy (as staff liaison).
Paula Kirpalani reported that in addition to other items, the Leucadia Mainstreet Association was
working on an "Adopt a Medium" improvements program.
. CARDIFF 101 BEAUTIFICATION
Objective: Provide input and serve as liaisons between the Cardiff Town Council and the Planning
Department to develop beautification projects along Carpentier Parkway, the San Elijo State Beach
Campground corridor, the Restaurant Row area, and the Rail Corridor.
Committee Members: Jim Clark, Davielle Huffman, and Phil Cotton (as staffliaison).
There was no report.
2. Approval of 2005 Meeting Schednle
Committee Consensus to approve the 2005 meeting schedule.
3. Goal Setting
City Manager Kerry Miller facilitated the goal setting for the committee members. The 2004 Goals
were reviewed and discussed. Several of the goals were deleted or revised to reflect the 2005 Goals
as per the attached "Draft - The Encinitas Cultural Tourism Committee Goals 2005" document.
Other issues were discussed as follows:
Cultural Tourism Committee
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Minutes of the January 6, 2005 Encinitas Cultural Tourism Committee
The group decided to have "Economic Impact Reports" as a standing agenda item. This would
allow anyone from the group to provide a report or update on visitor and tourism statistics and
information.
The committee agreed that an outreach to other community groups was needed in order to get more
stakeholders involved and participating in the meetings. Council Member Houlihan, Christie
Kramer-Levander and Sherry Smoot would work on a letter that would be sent to the town
councils, associations, and other organizations inviting them to attend a meeting.
The members that regularly attended the committee meetings requested that they be placed on the
City's mailing lists to be notified of upcoming meetings or workshops pertaining to the Cardiff
Specific Plan, the Downtown Streetscape Phase IT Project, and the Leucadia 101 Streets cape
Project.
The subcommittee chairs would provide the committee secretary with an update of their
subcommittee's objective and committee members.
ANNOUNCEMENTS
None.
DISCUSSION OF AGENDA ITEMS FOR FUTURE MEETINGS
1. Update on City Trails - Parks and Recreation Department
2. Shop Encinitas First Initiative - Keith Turner
3. Review of the draft 2005 Goals
4. Economic Impact Report (it was decided that this item would be a standing
agenda item for all future meetings.)
5. Revision of the Cultural Tourism Committee's Mission Statement
NEXT MEETING: FEBRUARY 3,2005
ADJOURNMENT
Council Member Houlihan adjourned the meeting at 9:50 am.
Cultural Tourism Committee
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