1997-05-15
CITY OF ENCINITAS
ENCINITAS RANCH GOLF AUTHORITY
MINUTES OF REGULAR MEETING
THURSDAY, MAY 15,1997 at 3:00 p.m.
CALL TO ORDER/ROLL CALL
Chairman Kaiser called meeting to order at 3:00 p.m.
Members present: Directors Ed Kaiser, Kathy Riggins (arrived at 3: 10 pm), Lauren
Wasserman, Alan Archibald and David Wigginton.
Also present: Manager Jim Benson; Scott Bentley and John Mason of J.C.
Resorts; Chris Calkins of Carltas Co.; Pat Drew, Recording Secretary; Ron Miriello of
Miriello Grafico.
Public present:
Art Beardsley, John Conover, and Bob LaForest.
ORAL COMMUNICATION
None
REGULAR AGENDA
1. Approve Minutes of Regular Meeting of April 17, 1997
Director Wasserman made motion to approve minutes as presented;
seconded by Chairman Kaiser. Approved 4-0-1 (Director Riggins arrived
after approval of minutes.)
Scott Bentley requested that his items No.3, 4, 5 and 7 be heard out of order
since he was ill and needed to leave the meeting as soon as possible. Request
Granted.
4.
Discussion of Proposed Logo Design.
(David Wigginton/Scott Bentley)
Mr. Bentley introduced Ron Miriello of the graphics company that has been
contracted to prepare the logo design. Mr. Miriello showed a number of designs
and variations that he had prepared and said he was looking for feedback to be
sure he was moving in the right direction. He said that because golf is a traditional
sport he would like to go with a classic design as well as making the identity
unique, incorporating the red poinsettia.
Director Riggins joined the meeting at this point.
Mr. Miriello displayed various first run designs using the logos on T-shirts for
visualization purposes. Directors discussed proposed design and gave the
desired feedback to the graphics designer. The tentative unanimous decision of
the Board members was that they liked the more stylized, contemporary approach.
Mr. Miriello said he would bring back to the June meeting for finalizing.
Mr.Miriello left the meeting.
3. Discussion of Policy for Waivers of Greens fees, etc. Compare with J.C. Resorts
current policy. (Scott Bentley)
Mr. Bentley distributed a memorandum describing J.C. Resorts' proposed policies
for waivers of greens fees for groups and tournaments, for individuals, and for use
of the course by groups and tournaments. Board members agreed that they
would read the memorandum in preparation for discussing the issue at the June
meeting.
7.
Golf Gars Proposals
(Scott Bentley)
Mr. Bentley handed out brochures for two different cars together with a
comparison list of the various elements of the EZ-GO car and the CLUB Car.
Mention was also made as to what cars are used at various golf clubs.
Director Wasserman made the motion to accept the lease proposal from EZ-
GO. Director Riggins seconded the motion - unanimously adopted. 5 - 0
Agreed to go with cars in champagne color with tan seat.
5.
Discussion of Stationery
(David Wigginton)
Scott Bentley advised that it had been agreed that once a logo had been designed
and approved, they would go ahead with appropriate letterhead.
Mr. Bentley left the meeting.
2. Discussion of SCGA and SCPLA presentations.
Board members having received the comparison information in their agenda
packet, they had full discussion of the advantages of one association over the
other.
Director Archibald made motion that ERGA go with Southern California Golf
Association (SCGA), Director Wasserman seconded the motion.
Unanimously adopted - 5 - O.
6.
Change Orders
(Chris Calkins/Alan Archibald)
Director Archibald gave presentation on the change orders and over-runs to date
saying the total is close to $1 million at this time. He will not have a good number
until closer to completion of the course. Chris Calkins explained that while there
are additional costs they are not necessarily over-runs. Many were multiple
design issues that were brought in for the benefit of the course and appropriate
costs.
Manager Benson said he would do a presentation with displays at the next
meeting showing where costs will be incurred, etc.
8. Discussion of Proposal for Dedication/Opening Ceremony
(Kathy Riggins/Chair,Task Force)
Director Riggins handed out copies of a draft proposal for the grand opening of the
golf course in March, 1998. She had met with Manager Benson and Scott Bentley
and discussed various options to include in their proposal. The Board members
reviewed and discussed the various issues. With their input Director Riggins
recommended that the Task Force meet once again to refine their proposal and to
bring back to the June Board meeting.
9. Status Report on Major Sponsors for Holes project (Scott Bentley/Kathy Riggins)
John Mason advised he was still working on proposals for prospective major
sponsors. Director Riggins said that this issue would be brought back to the
June meeting.
10. Directors and/or Manager Reports.
Manager Benson said that Director Archibald had put together an information fact
sheet on the Ranch Course. When we get closer to the opening will put together
a color informational brochure for promotional/publicity and public education
purposes. In the meantime, will use black and white and mail out as requested
in a three-way folded page format.
On questioning, Director Archibald advised that they will be sowing the first seven
holes starting the following Tuesday.
Director Archibald said he would like to get some feedback from the Board as to
whether or not using some kind of ranch equipment, or windmill, or water tank, or
something with the Endnitas Ranch Golf Course logo on it, as an entry sign on the
mound right at Quail Gardens and Leucadia Boulevard. Chris Calkins asked why
couldn't use the existing water tower and was told it was not in good enough shape
to last for any length of time. Director Archibald said he would recommend
building a new tank that would last twenty years. Is thinking of putting a water
tower and windmill at the entry to the maintenance yard, and any other old farm
equipment that may be available. Director Wigginton suggested taking some
Polaroid pictures to bring back to the Board to show what is being considered.
11. Next Meeting - Thursday, June 19,1997 at 3:00 p.m.
12. Items for Future Agendas:
a) Review logo for final decision. (Scott Bentley/Ron Miriello)
b) Cost Over-runs/change orders.
Presentation by Jim Benson showing breakdown of costs and where
incurred. (Jim Benson/Alan Archibald)
c) Report back from Task Force on Grand Opening. (Kathy Riggins)
d) Status Report on Hole Sponsorship. (Kathy Riggins/Scott Bentley)
e) Further discussion of Waiver of Greens Fees.
(Review handout from 5/15 meeting) (Scott Bentley)
f) Recommendation from Landscaping Group (John Conover)
g) Spikes vs. No Spikes (August mtg.) (Scott Bentley)
13. Adjournment
Chairman Kaiser adjourned meeting at 4:27 p.m.
Respectfully submitted,
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Patricia Drew, Secretary
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Edward Kaiser, Chairman